PORTFOLIO

Client: Mindjet

Project: Direct Mail

Overview: Mindjet MindManager is a leading mind-mapping application for project planning and brainstorming. Although used widely as a business planning tool, MindManager provides the academic community technology for collaboration and exchanging ideas.

More

The main concept of this campaign -- "What's on your mind?" -- reinforces the core idea that whatever is on one's mind, MindManager makes planning and collaboration easier. This direct mail was sent to professors and graduate students with research and teaching duties.

"Richard Bloch is the consummate marketing writer -- he knows how to sell with words. When Richard writes for our clients, they get great copy and great results. Don't go anywhere, Richard!"

Doug Smith
Creative Director
Connect Direct

• More testimonials

Prescription Solutions: Brochure to introduce mail service pharmacy to injectable medication users

 

Autodesk: Data sheets for GIS and infrastructure management solutions

 

More samples

• By media
• By industry
• Best of