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PricewaterhouseCoopers is a leading worldwide provider of high-level management consulting services, particularly in technology.
To promote its services, the firm began to produce a new series of case study brochures called “The Explorer Series.”
In each segment of the series, the story of an explorer or inventor is told. That story is linked to an actual PWC case study to demonstrate that the firm’s consultants help clients chart unexplored waters.
Additional Explorers Series pieces I wrote focused on Admiral Richard Byrd and Madame Curie, among others.
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